The Duck v/s Ronald

Batriq is the Kuwaiti version of Mc Donald. Only it is not a burger place but a 'nearly everything' fastfood.
Batriq's logo is McDonald's twitsted M morphing into a B, an identity, the Kuwaiti fast food obviously capitalised on.
Is this called short sight, the Ronald affect or point blank Creativity?

Believe it or not, Al Batriq (the Duck) has been doing as good as Mc Donald, if nor better; his loyal customers look so loyal, as the place is unbelievably crowded on a Friday night, Batriq Addict wouldn't obviously trade their Kabab sandwich for the largest Big Mc meal, that XXL juicy pack.
Well, why not a duck brand invasion instead of Ruler Ronald? E Que Viva La Brand Revolucion!!